Innovation Growth New Markets

  • Innovation is what drives us. We invest in the digital future and tap into new markets with attractive offers – in our core segment TV, in the digital business, as well as in program production and distribution. Thus, we seize growth opportunities in a targeted way and benefit from the dynamic development of new business areas in the long term. The past five years have shown that this strategy pays off. We already achieved our revenue targets for 2015 at the end of 2014. The Group is growing steadily and with great profitability.

    STRATEGY 2018

    +1 billion EUR

    ProSiebenSat.1 is seeking to generate this additional amount in revenues by 2018 compared with 2012. The Company is right on track for its transformation from a TV provider into a Broadcasting, Digital Entertainment and Commerce Powerhouse.

    Free TV

    »We have actively helped shape fragmentation.«

    Head of SevenOne Media Thomas Wagner and Head of TV Deutschland Wolfgang Link explain why the power of television remains unbroken and what TV offers in terms of reach and impact.

  • Finance

    Handover following a successful turnaround:
    On April 1, 2015, Dr. Gunnar Wiedenfels will follow Axel Salzmann as new Chief Financial Officer (CFO) of ProSiebenSat.1 Media AG. A conversation about costs, cash and the capital market.

    E Commerce

    “Reach meets ideas”:
    With an innovative concept, ProSiebenSat.1 is Germany’s number one media investor. Dr. Christian Wegner, member of the Executive Board responsible for digital business, now aims for the expansion in Europe, looking for the best digital trendsetters from all over the world.

  • Production

    More and more international streaming platforms push on the screen with own series. The Red Arrow Entertainment Group has successfully positioned itself as a producer in this new market: With programs such as “Bosch” for Amazon, Red Arrow has emerged as a strong player in the global production business.


    »Distribution is a highly profitable business.«

    Distribution has developed into a strong growth driver for ProSiebenSat.1 in the last years. Executive Board member Conrad Albert explains why distribution is a highly profitable business.

Annual Report 2014